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Optimizing Device Management with Siemens Healthineers
Siemens Healthineers, a pioneer in medical technology, operates in 70 countries. With Siemens Healthineers devices equipping many medical facilities, efficient data management is key for the company to ensure account executives find accurate device information quickly.
As part of our ongoing partnership, Siemens Healthineers wanted to build an application for organizing the database of their installed medical devices. We leveraged the potential of Flutter and reused components from the main application, AE360, to build the Installed Base Review Manager (IRM), an intuitive website application for device management.
Siemens Healthineers’ sales teams and account managers often face challenges in managing the medical devices installed across numerous healthcare facilities and the related systems data. Without a centralized system, retrieving accurate device information can be time-consuming and may hinder effective sales planning.
While Siemens Healthineers already employs several tools for device management, this web-based application makes it easier to identify which devices require attention from sales and service sales thanks to a clear UI/UX, simplified workflows, and efficient filters. These features support running detailed competitor analysis, customizing sales strategies for specific markets, and identifying opportunities for equipment upgrades, helping sales teams make informed and strategic decisions more effectively.
Scope of Work
We focused on streamlining the development cycle and ensured a swift response to feedback to implement or refine features.
Using a Comprehensive Design System
Thanks to Flutter and a design system, we could lean on cross-platform components to speed up delivery for the web part of the ecosystem.
Web Development in Flutter
Using Flutter, we developed a robust web application with advanced filtering that let sales access pertinent information quickly.
Project & Product Management
Working closely with the team at Siemens Healthineers, we put emphasis on rapid responses to feedback and quick implementation of changes for timely delivery and alignment.
Scope of Work
We focused on streamlining the development cycle and ensured a swift response to feedback to implement or refine features.
Using a Comprehensive Design System
Thanks to Flutter and a design system, we could lean on cross-platform components to speed up delivery for the web part of the ecosystem.
Web Development in Flutter
Using Flutter, we developed a robust web application with advanced filtering that let sales access pertinent information quickly.
Project & Product Management
Working closely with the team at Siemens Healthineers, we put emphasis on rapid responses to feedback and quick implementation of changes for timely delivery and alignment.
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Solution — Experimental Setup for Maintenance Work
The IRM app serves as a dynamic tool for Siemens Healthineers' account managers, offering valuable insights into medical devices like MRI machines and X-ray systems installed in various healthcare institutions.
Competitor analysis for informed decision-making
Account managers leverage the tool to gain an edge in strategic sales planning. The application helps account executives have a comprehensive overview of their own and competitor devices which enables them to craft more effective sales pitches and strategies.
Market-specific customization for better client relationships
The application is customized to every market it operates on — our team also efficiently adds key features to further facilitate this as per the needs of the Siemens Healthineers team. This way, account managers can better manage customer relationships and elevate quality interactions.
Interactive database for upselling opportunities
Utilizing the advanced database manager for devices, account managers have detailed information on installed devices across facilities. This knowledge is pivotal in identifying and executing effective upselling strategies, aligning proposals with the client's current setup.
Advanced filtering system for meeting preparation
The advanced filtering lets account executives perform detailed device queries. Account managers can arrive at sales meetings thoroughly prepared, with a clear understanding of specific client requirements and scenarios. The device view has also been integrated into the mobile app to let account managers look up basic information on-the-go.
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Team Composition
The FRM application was built by a team of senior developers, designers, and product experts whose expertise was critical for delivering a high-quality application. Their experience enabled focused decision-making and efficient execution, which was essential in the close collaboration with Siemens Healthineers. This partnership allowed for a dynamic exchange of ideas, leading to the development of an innovative solution.
Flutter Developers
UX/UI Designers
QA
Project Manager
Product Manager
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