Augmented and mixed reality apps done right_

They’re very similar, but they’re not exactly the same thing. Let’s say that reality is on the left side on the spectrum and virtual reality is on the right side. Augmented reality is located closer to the real world, while mixed reality is more on the right side of the spectrum, closer to virtual reality. 

For instance, imagine you’re outside in your garden, and you’re wearing your AR glasses. If you see 3D characters in the garden, it’s augmented reality. However, if you can access another location within the garden, e.g., a separate room, this is closed to mixed reality. Hope that’s clearer now!

There are plenty of practical applications, including:

• Training and onboarding – Top tier companies like NASA, Boeing, Bosch, and ThyssenKrupp are all using augmented reality solutions to train their employees. 
• Quality control – The quality assurance professionals can turn to AR resources and make sure that the products meet all the standards.
• Design – AR solutions make it easier for designers to visualize their ideas and render 3D products.
• Sales – Augmented and mixed reality solutions can be used for product demos.
  

The ones listed above are just some of the most popular examples. Got something else in mind? Let us know – we love a good challenge.

If we say that creativity is the only limit, it won’t be far from the truth. Even if you won’t find your industry on the list below, it doesn’t mean you can’t leverage the power of augmented reality. If you have an idea in mind, let us know and we’ll see what we can create together.

Some of the industries that often use AR solutions include:

• Real estate and interior design – Augmented (and mixed) reality help real estate developers and interior designers showcase their creations.
• Tourism and navigation – For instance, Google Maps uses AR solutions to help tourists get around when they’re in a new city.
• Education – With AR, students can learn more about virtually any subject, from biology to engineering.
• Healthcare – AR applications are used to train doctors, diagnose patients and perform surgery.

When choosing an augmented reality development company to work with, it pays off to remember about these things:

• Check the company’s AR portfolio – What have they created so far? Do they have any big names in their portfolio? It’s also good to see if they’re experienced with your industry, although it’s not essential to create a successful AR application together.
• Ask if the company runs product workshops – This way, you’re much more likely to come up with a well-suited AR or XR solution.
• Decide on a collaboration model – Would you like to outsource the whole process, or maybe you’re interested in staff augmentation? The second option might be a better pick if you already have some AR talent on board but it’s not enough to develop the whole product.